Mitsubishi

Our official name is Mitsubishi Motors North America, Inc., (MMNA) and we're responsible for manufacturing, finance, distribution and marketing of Mitsubishi brand coupes, convertibles, sedans and sport utility vehicles through a network of more than 500 dealers in the United States.

We've come a long way since we began selling cars in 1981 and building our first vehicle in the U.S.A. in 1988. And we don't plan on slowing down.

Our customers are among the youngest and among the most diverse in the industry. They're a spirited group that looks for something different. Something unique. Something that stands out. They find it at Mitsubishi Motors.

History

The first Mitsubishi company was a shipping firm established by Yataro Iwasaki (1834–1885) in 1870. In 1873, its name was changed to Mitsubishi Shokai.The name Mitsubishi has two parts: "mitsu" meaning "three" and "bishi" meaning "water caltrop" (also called "water chestnut"), and hence "rhombus", which is reflected in the company's logo. It is also translated as "three diamonds".

The company bought into coal mining in 1881 by acquiring the Takashima mine, using the produce to fuel their extensive steamship fleet. They also diversified into shipbuilding, banking, insurance, warehousing, and trade. Later diversification carried the organization into such sectors as paper, steel, glass, electrical equipment, aircraft, oil, and real estate. As Mitsubishi built a broadly based conglomerate, it played a central role in the modernization of Japanese industry.[citation needed]

The merchant fleet entered into a period of diversification that would eventually result in the creation of three entities:

Mitsubishi Bank (now a part of the Mitsubishi UFJ Financial Group) was founded in 1919. After its mergers with the Bank of Tokyo in 1996, and UFJ Holdings in 2004, this became Japan's largest bank. Mitsubishi Corporation, founded in 1950, Japan's largest general trading company

Mitsubishi Heavy Industries, which includes these industrial companies.

Mitsubishi Motors, the 6th largest Japanese auto manufacturer.

Mitsubishi Atomic Industry, a nuclear power company.

Mitsubishi Chemical, the largest Japanese chemicals company

New era

Mitsubishi participated in Japan's unprecedented economic growth of the 1950s and 1960s. For example, as Japan modernized its energy and materials industries, the Mitsubishi companies created Mitsubishi Petrochemical, Mitsubishi Atomic Power Industries, Mitsubishi Liquefied Petroleum Gas, and Mitsubishi Petroleum Development.

The traditional Mitsubishi emphasis on technological development was in new ventures in such fields as space development, aviation, ocean development, data communications, computers, and semiconductors. Mitsubishi companies also were active in consumer goods and services.

In 1970, Mitsubishi companies established the Mitsubishi Foundation to commemorate the centennial anniversary of the founding of the first Mitsubishi company. The companies also individually maintain charitable foundations. Mitsubishi pavilions have been highlights of expositions in Japan since the historic EXPO'70 in Osaka in 1970.

As of 2007, Mitsubishi Corporation, a member of the Mitsubishi Group, is Japan's largest general trading company (sogo shosha) with over 200 bases of operations in approximately 80 countries worldwide. Together with its over 500 group companies, Mitsubishi employs a multinational workforce of approximately 54,000 people. Mitsubishi has long been engaged in business with customers around the world in many industries, including energy, metals, machinery, chemicals, food and general merchandise.

Concept Car

Concept cX

Mitsubishi Prototype-X

Mitsubishi Concept-X

Mitsubishi Concept-CT

Eclipse Concept-E

Sport Truck Concept

SUP Cabriolet

Tarmac Spyder

ASX Concept Vehicle

Montero Evolution

Mitsubishi RPM 7000 Concept Vehicle

Spacer Liner

SSS

SST Spyder

SST Targa

SSU

Sports Utility Pack (SUP)

SUW Advance

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